For the second year in a row SMP Racing Series is the promoter of the Russian ring races, united Championship and Cup of Russia. During this time, SMP RSKG demonstrated development in all areas, even in times of crisis.
If in 2013 in the four classes of the Championship and the Cup circuit racing was attended by 72 pilots, from the moment when the function of the promoter claimed SMP Racing, the number increased to 84 athletes. And in the season 2015 with the advent of a new class — junior championship RSKG — number of pilots has reached 85.
In 2015 there was a series of Russian factory team, set a promising model — LADA Kalina NFR. A joint project of URT and «Subaru Motor» was developed further: at the start of the race came out for three coupe Subaru BRZ RCRS against one year earlier. Cars Kia Rio and Volkswagen Polo have become commonplace in the National class, where previously dominated by «Kalina».
This season, the race weekend preceded by pre-party — event in nearby towns to the racetrack, called to announce the race SMP RSKG. In steps 217 media representatives attended. However, advertising in the media, including radio and television, it is possible to attract more attention to the Russian series: in 2015, the race was attended by about 28,000 spectators watched the online broadcast of 410,000 users. Races are also broadcast live on the TV channel «AVTO24» and watch out sightseeing program on the channel «Sport».
Boris Rotenberg, founder of the program of support and development of motorsport SMP Racing: «In2013, when an agreement was signed with the Russian Automobile Federation, the ring motor racing needs to change, which could be done only with the financial support and good governance. Here, as in any other field of activity, there is inertia. We started to actively change the SMP RSKG in season 2014, and we had to go through a stage where the athletes, fans and partners looked closely at what makes a team of organizers headed by Oleg Petrikov.
As shown, the vector was selected faithful: teams and athletes have noted positive developments and confidently plans for the 2015 season. On the further development of the affected by the crisis. However, working with Russian partners, the series has borne fruit. The cost to participate in the SMP RSKG have not changed, the organization of live broadcasts and reviews programs on TV has become a good incentive for sponsors. When there is a palpable mediaotdacha, the competitors is much easier to seek support.
On return home, participants of the European Championships, which are highly appreciated the conditions and potential of the Russian circuit racing series.
In SMP machines appeared RSKG modern world level, identical to the one in which the participants are the TCR International Series. Together with the TCR and SMP Formula 4 race weekend, which took place this summer on the «Sochi Autodrome» he proved that the team NSR RSKG afford to organize an international stage with a record number of participants. Pilots of the Russian series and the young «formulisty» met once again on the Moscow stage, and in the final NSR RSKG athletic director SMP Formula 4 Mika Salo took part in the race-class «National», demonstrating a great fight with the best Russian pilots.
This year for the riders and spectators become more transparent sports component. Changed the points system, which is now similar to that adopted in the world championships. Fans get more information about the events on the eve of the race due to the steps and intensive work with federal and regional media. Interest in motorsport is growing on both sides, our research shows that audience and confirm the number of participants — this year in grades 5 SMP RSKG attended by 85 athletes. Russian Touring Car Championship — just one of the areas that develops SMP Racing. The experience gained by the global arena, and the professionalism of the team of organizers RSKG SMEs can expect to further increase the popularity of the domestic motor racing. "
